The time of briefcases and paperwork is in the past. You can now carry an incredibly powerful lightweight supercomputer with you anywhere you go. And yes, smartphones nowadays also apply under this category, but as practical as they are, for working on the field they might be a bit too small and finicky.
Enter the tablet — the perfect middle ground.
It doesn’t matter if you do everything right and as carefully as possible, at some point, you’re going to deal with an angry customer on the phone.
But how to proceed from there? The customer is already angry and in some cases you won’t even know why right away. Is there a way to defuse this situation without making it worse?
Yes. Yes, there is.
Continue reading “How to deal with angry customers on the phone”
We don’t have to tell you why marketing is important. It’s understandable on a basic level — you want your business to be more successful, therefore you have to advertise it, sell it, tell people about it. You know from the second you start a business you’re going to need good marketing.
But marketing isn’t free.
At least not for the most part.
Continue reading “How To Market Your Business Effectively (and On a Budget!)”
Growing your business is always a good thing — you’ve gotten solid leads, you’ve worked on your marketing strategies, you’re putting your face and your brand out in the world, and it’s all coming to place.
But at the same time, you’re getting more jobs than you can handle comfortably and that can become a serious issue.
Not necessarily, though.
Having an online presence doesn’t mean having an account on every social network in existence. That’s just exhausting. Having and maintaining an online presence is about choosing your field and caring for it.
The debate of “quality over quantity” is important here. A lot of people seem to think quantity trumps everything else on the internet — that if you post incessantly about something you will eventually rank well, but that’s not the case with social media.
It doesn’t work like that because search engines also have algorithms to judge the quality of content.
However, it is true that neglecting to post regularly will cause you to fall back. So what’s the compromise? What to focus on? How often do you post to stay relevant? You’ll find the answers below.
Being a contractor involves a lot of phone calls, meetings, and multitasking — and that’s not accounting for last-minute changes.
To stay on schedule while keeping your sanity, you have to know how to manage your time properly. These 7 useful tips will help you save precious time on daily basis to keep things flowing!
Talking to customers is tricky. It’s not an exaggeration to say certain words and expressions we use every day can plant the seed for discord in a relationship.
Today we’re looking into 8 things you should never say to customers, and what to say instead. Some are obvious, some are not — but we’ve all said them at some point.
Continue reading “8 Things You Should Never Say to Customers”
Most contractors (especially beginners in the business) forget these very basic ways to make a flawless first impression — and the best part: they are all very easy to do.
You only get one chance at a first impression. These tips will change your game!
Continue reading “5 Ways to Improve Your First Impressions (Most New Contractors Forget These)”
The concept of “doing better than the competition” might seem vague or even abstract at first, but in reality, it’s much simpler.
You know you have to offer good service, fair prices, good customer service — and although these are true, they are also vague, since these are true for any service. And most importantly, these are not necessarily what will differentiate you from the competition.
Here’s what you should actually do to stand out.
Continue reading “How To Differentiate Yourself From The Competition”
This tutorial series will teach you how to create a stationery for your home improvement business on Google Docs.
Stationeries are basically personalized paper templates so you can write letters, proposals, updates, or business inquiries to customers and other companies — whatever the case, the paper carries your brand. Good presentation goes a long way, and a good stationery is the perfect place to start.
We’ll start on how to create one using Google Docs. All you need is a Google account and it’s completely free!
Continue reading “How To Create a Stationery For Your Business on Google Docs”
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