Most contractors (especially beginners in the business) forget these very basic ways to make a flawless first impression — and the best part: they are all very easy to do.
You only get one chance at a first impression. These tips will change your game!
Continue reading “5 Ways to Improve Your First Impressions (Most New Contractors Forget These)”
The concept of “doing better than the competition” might seem vague or even abstract at first, but in reality, it’s much simpler.
You know you have to offer good service, fair prices, good customer service — and although these are true, they are also vague, since these are true for any service. And most importantly, these are not necessarily what will differentiate you from the competition.
Here’s what you should actually do to stand out.
Continue reading “How To Differentiate Yourself From The Competition”
This tutorial series will teach you how to create a stationery for your home improvement business on Google Docs.
Stationeries are basically personalized paper templates so you can write letters, proposals, updates, or business inquiries to customers and other companies — whatever the case, the paper carries your brand. Good presentation goes a long way, and a good stationery is the perfect place to start.
We’ll start on how to create one using Google Docs. All you need is a Google account and it’s completely free!
Continue reading “How To Create a Stationery For Your Business on Google Docs”
Asking for a review might be a little intimidating, but it’s also one of the most credible ways to advertise your business.
Think about it — if a potential customer doesn’t know your business, they will likely look for online reviews anyway. So why not encourage your satisfied customers to leave a good review? At least half of them will be glad to do so!
But why are reviews so important in the first place? What are customers looking for when they look read them? What can put them off?
We’ve done all the research.
Continue reading “5 Reasons Why Reviews Are Important For Your Business”
A logo is a graphic symbol, emblem, or stylized word used to promote and identify your business.
You can see potentially hundreds of logos every day from worldwide companies and local small businesses alike — all you have to do is take a little stroll outside. On a day you go to the market, you’re surrounded by thousands of them.
But how do you come up with a logo idea? What kinds of symbols can you use? Can it be just text?
Let’s dive right in!
Continue reading “How to Design a Logo for Your Home Improvement Business”
Naming any business takes time — you need to brainstorm, research, and make decisions.
If you already have some idea of a name, you’ll will need to make some research before committing to it. And if you don’t… here’s where to start!
Continue reading “How to Name Your Home Improvement Business”
The home improvement business encompasses so many areas there’s no way to describe it in just a few sentences — and that’s one of the best things about it. Any building, repairing, or renovation is included, and that can amount to hundreds of different categories.
It may sound intimidating, but for someone who’s looking to start a home improvement business, it’s great news: this business moves over 300 billion dollars a year for a reason.1
Continue reading “How to Get Involved in the Home Improvement Industry”
Every once in a while you get that one client that won’t pay up. They either come up with a reason not to pay or start avoiding you at every turn, doing everything they can to postpone payment. Certain clients count on you giving up eventually, and some just want to delay payment for personal reasons.
Whatever the case, here’s what you can do to get paid.
Continue reading “5 Things You Can Do When You Don’t Get Paid”
Time and time again, we see it happening — you read up a customer review and it seems the job was nearly flawless: the contractor was punctual, polite, and got the job done. But the review is only four stars, not five. Why?
The contractor did not clean the job site.
This happens a lot more than it should, so let’s look at why it’s so important.
Continue reading “Why Cleaning the Job Site Is Such A Big Deal”
Plumbing is one of the most high-demand home improvement services on the market. Because of that, it can be hard to manage with so much to take into consideration.
Do you need license and insurance? How do you go about marketing your services? How do you stay organized with so many clients calling all day?
Let’s cover all of those and much more!
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