Pantone has sent their representatives out into the world to search for the new color that defines 2018, and what they came back with was overwhelmingly purple. Ultra-violet has been crowned the Pantone color of the year for 2018 due to its style, the political climate, and the new horizon of gender identities that are quickly taking hold. In short, purple is a color synonymous with “new.”
"Purple is the color of royalties. It stands for luxury, wealth and sophistication. It is also the colour of passion, romance and sensitivity." - Amira
Why the Change?

For the past few years, Pantone has been unveiling pastel and earthy tones as color of the year. In the wake of the new generation and their politics, a dramatic shift felt needed. The pantone color of the year wiki states that quote, “The sense-pleasing shade of purple carries a vibe of innovation, luxury, and mystique which for many of us feels like a breath of fresh air.”
And the internet seems to agree. Pinterest has exploded with a plethora or art, sculptures, and jewelry that echoes this new bold change in color.
Pinterest has livened up the internet with the following:
- This home decor
- These jewels and crafts
- Leaf art
- Making its way in fashion
- And of course, interior and exterior paint
Dawn of a New Age

The change has been felt not just from the likes of the internet, but also celebrities and pop culture as well. Fashion shows, art displays, and home decor have been enjoying the new Pantone color of the year. It seems that the world was not just ready, but expecting ultra-violet.
What Ultra-Violet Can Do in Your Home

It doesn’t matter if you live in an apartment or own a home, ultra-violet can find a way into your life. Be it via wall art, new curtains, or simply a fresh coat of paint, the Pantone color of the year 2018 can be an easy addition to any dwelling. See what works for your place.
Curious to see what purple can do for your home? Why not call a painter and pitch some ideas to them? Also be sure to check out our Facebook page for the latest tips and suggestions.
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